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THE BASE SPORTS BIKE & COMMUNITY

for ASAHI CO.,LTD.
May.2021 / Tokyo

"THE BASE SPORTS BIKE & COMMUNITY" is a project to make a new concept shop for cyclists who specialize in road bikes in order to respond to the increasing demand for bicycles in the Corona disaster and the growing interest in road bikes due to the Tokyo 2020 Olympic and Paralympic Games. 

The ""cycling road"" on the outside continues to the inside of the store, and customers can enter the store while riding a bicycle. In the center of the store, there is a rest space and experience space covered by the artificial turf, so the customers wearing binding shoes can relax sitting on the bench without being careful not to damage the floor, and join events such as test rides, maintenance and upgrades their own bikes. Customers can not only buy a bicycle once, but also maintain it, buy accessories, interact with each other and share the experiences on a regular basis. The furniture has a pallet at the bottom to enable a flexible layout, and the louver that surrounds the whole store has the function of displaying a road bike face-out.

A place where you can think of life as a cycling road and stop by on the way to take a break or perform maintenance. We are proposing such a place as the ideal way of designing a new store.


Project member

Yu Yoshie, Mana Okada

Photographer

Takumi Ota

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